LIVE DRAW SGP is the latest major American sports league to sign official betting deals with sportsbooks. The NFL announced three sportsbooks as its official betting partners. This allows the sportsbooks to use official league data for their live betting odds. It also allows the sportsbooks to promote their relationship with the NFL and their brand through online and on-air advertising. The NFL expects the partnership to generate $270 million in revenue this year.
As of May, seven states have legalized sports betting. Several more are expected to follow suit later in the year. The NFL has warned that the new law threatens the moral compass of the sport. New Orleans Saints fans disagree. While the NFL may be attempting to justify the new legislation, bet365 is an alternative.
The NBA, NHL, MLB, and NFL have all signed partnerships with licensed betting operators. In addition, five NFL teams signed deals with casinos to market their product. The Cowboys owner Jerry Jones even invested in DraftKings to expand its offerings. DraftKings now offers casino gaming alongside traditional betting. With so many options, betting is not just a popular pastime for sports fans.
The NFL is wary of alienating casual fans, but it has made strides to make betting content more widely available. In addition to partnering with a sportsbook, the NFL has added betting lines and spreads to its broadcasts. It has also added free-play games on its sports channels, like the Fox contest to win money from studio analyst Terry Bradshaw.